LSN Mobile Named to Prestigious Inc. 5000

Mobile media and marketing firm recognized for strong growth and leadership in mobile advertising sector


ATLANTA, October 3, 2011 - LSN Mobile Inc., a mobile media and marketing company that owns and operates the nation's largest local mobile news network, has been named to Inc. magazine's prestigious Inc. 5000 list of fastest-growing private companies in America.

The distinction was honored at the 30th Annual Inc. 500|5000 Conference and Awards Ceremony, held September 22-24, 2011, at the Gaylord National Resort and Convention Center in Washington, D.C.

Approximately 50,000 private companies are considered for the Inc. 500|5000 designation every year. The organizations that make up each year's list are chosen based on year-over-year growth, leadership in their business sectors and how long they have been successful.

The selection of LSN Mobile, which supports the mobile advertising efforts of both national brands and local companies via the mobile websites of more than 250 local TV stations, underscores the rapid growth of the mobile marketing and advertising sector and LSN Mobile's strong solutions, offerings and leadership in the sector. Page views on LSN Mobile's mobile advertising platform have more than doubled in just the past year, jumping from 200 million per month in 2010 to more than 450 million per month in 2011.

Marc Montoya, senior vice president, eMedia, Nexstar Broadcasting Group, an LSN Mobile client, commented, "Since launching our mobile platform with LSN Mobile in May of 2010, Nexstar's mobile traffic and mobile advertisers have grown exponentially. LSN's mobile products allow us to provide local advertisers with an innovative platform that yields high interaction, sustainability and ROI while further driving Nexstar's hyper local dominance."

"Mobile is experiencing some of the most explosive growth of any business sector in the world right now, and LSN Mobile is leading the charge in mobile advertising," said Lee Durham, founder and CEO of LSN Mobile. "We built an incredibly strong foundation, and now we're witnessing ever-wider acceptance of mobile advertising and the growth that brings."

LSN Mobile continues to innovate in the mobile advertising sector, expanding the market to include national brands that are able to provide highly granular, geo-targeted advertising to very defined local market audiences. Because LSN Mobile's network of local TV stations reaches viewers of news sites across the country, advertisers are assured they are reaching the demographic profiles they want to reach. Large national brands like Chevrolet, Walgreens, Proctor & Gamble, Duracell, Nissan and WalMart have all embraced the mobile advertising trend using LSN Mobile's platform.

LSN Mobile also continues to see growing acceptance of mobile advertising among small and mid-sized local businesses. More than 40 percent of advertising sales on LSN Mobile's network in 2010 came from local companies buying advertising in their respective local markets.

"Companies are really starting to embrace targeted advertising to the mobile device," said Scott Foernsler, chief revenue officer for LSN Mobile. "They can target by demographics, by device, by mobile platform, by users of a certain kind of app, and many other ways. The beautiful thing about a national platform comprised of local TV stations is that it elevates the success of local advertising."

About LSN Mobile, Inc.
LSN Mobile, headquartered in Atlanta, Georgia, is a mobile media and marketing company that enables local media and brand advertisers to extend their reach to the mobile consumer market via their handset. LSN Mobile has the nation's largest network of local television news content, in both English and Spanish, currently offering news, weather, sports and more to more than 30 million mobile users. Through its Direct Mobile Marketing & Advertising Group, LSN Mobile enables companies to rapidly deploy direct mobile marketing campaigns to mobile users via text messaging, rich media content, and interactive mobile marketing campaigns across all wireless carriers and handsets. LSN Mobile's "Local News, Weather and More" mobile apps for Android, iPhone, and BlackBerry platforms are among the top ten free downloadable local news applications. To learn more, please visit www.lsnmobile.com.